2020 Master List: Algorithm Hacks and Tips to Optimize Your Social Media Platforms

Welcome to the holy grail. We’ve curated a master list containing algorithm hacks and tips to optimize your social media platforms for 2020. You’re welcome.

We’ve focused on the four major social media giants: Facebook, Instagram, LinkedIn, and Twitter.


With more than 2.5 billion monthly active users, Facebook is the powerhouse for creating content and building meaningful connections. The Facebook algorithm in 2020 prioritizes content that sparks conversations and meaningful interactions between people.

However you use Facebook, whether it be to promote an online shopping experience or drive audiences to your brick-and-mortar location, Facebook is an essential factor to consider in your social strategy. We’ve put together 5 strategies to implement on your Facebook page and “beat” the algorithm.


With more than 1 billion monthly active users, it’s no surprise that Instagram is the second most engaged social network. Of the 1 billion active users, over 80% of accounts on Instagram follow a business. If you’re looking to grow your following and increase your engagement, you came to the right place.

From hiding likes to prioritizing IGTV videos, we did our research and put together 6 tips to stay on top of Instagram’s algorithm and make the most out of your account.


With more than 500 million members worldwide, LinkedIn has become the largest professional networking platform to date. LinkedIn allows users to create profiles and build connections that reflect real-world professional relationships.

LinkedIn believes in the power of communities and connections. The latest update to the LinkedIn algorithm prioritizes rich content and deeper connections and engagement. We’re highlighting 5 ways you can optimize your LinkedIn profile and “beat” the algorithm.


Twitter, one of the biggest social networking platforms, has over 330 million active users. The best way to leverage the latest Twitter algorithm update in 2020 and get the most out of this platform is to be aware of timing, location, relevant hashtags, and use high-level images, videos, and content.

The more organic interaction and engagement you curate, the more likely Twitter will favor your content. We’re highlighting 4 ways you can optimize your Twitter account in 2020.

You’ve got all the tools necessary to optimize your social media platforms in 2020, so what are you waiting for? We’ll keep you up to speed as new algorithm updates roll out throughout the year.

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