About New Park Creative
At New Park Creative, we exist to help brands grow and businesses thrive. As a boutique digital marketing agency, we provide smart, strategic, and compelling brand strategies that inspire action and drive measurable success.
More than a marketing agency, we are an extension of our clients’ teams. We offer CMO-level strategic leadership alongside an agile, expert team that enhances in-house capabilities while optimizing marketing efficiency.
Our purpose extends beyond business. Our digital marketing agency exists to make a lasting impact—on our clients, our community, and the people we work with.
We partner with brands that prioritize people and purpose, knowing that when businesses grow with integrity, they create meaningful change. Over the past 12 years, we’ve seen firsthand the power of our work, and we are energized by the evolving marketing landscape, emerging technologies, and the culture of excellence we’ve built.
We are unstoppable because we are deeply invested in what we do—attracting top talent, challenging convention, and driving real impact for brands that matter. Above all, we aim to create work that moves the needle and makes us proud—for ourselves, our clients, and the communities we serve.
New Park Creative is a 100% woman-owned business located in Downtown Hartford.
Our Vision
We envision a world where marketing moves at the speed of culture—where brands can act with agility, embrace emerging technology, and cut through the noise with strategies that truly resonate.
Our vision is to redefine the agency model, eliminating inefficiencies and rigid structures in favor of a dynamic, high-touch partnership that enables brands to adapt and thrive. We strive to be pioneers in leveraging AI, automation, and emerging marketing methodologies—guiding our clients through innovation with clarity and confidence.
But the impact goes beyond business. Our commitment to people-first marketing means we champion brands that drive community good. Through our initiatives, we will continue to give back—empowering entrepreneurs, supporting women in business, and investing in the next generation of creative and marketing talent.
We are here to challenge the status quo, foster creativity, and be a force for good in the world—one brand, one strategy, and one meaningful partnership at a time.
Our Values
We don’t just execute—we think. Every decision we make ties back to a bigger picture: driving sustainable growth for our clients. We are advisors, problem-solvers, and long-term partners who ensure marketing is a powerful force for business success.
Relationships fuel everything we do. Whether it’s our clients, our team, or our community, we prioritize people first. We listen deeply, collaborate cross-functionally, and create inclusive strategies that reflect diverse perspectives. Success happens when we take care of each other.
We move with speed, precision, and intelligence. As a boutique agency, we are nimble and proactive, embracing new technology—including AI—to work smarter, not harder. We integrate seamlessly into teams, making decisions quickly and maximizing opportunities as they arise.
Creativity isn’t just about making things look good—it’s about differentiation, storytelling, and impact. We challenge the status quo, push boundaries, and uncover hidden opportunities to make brands stand out. We craft compelling work that is both strategic and bold.
Doing the right thing isn’t optional—it’s how we operate. We believe in transparency, accountability, and a no-blame culture where challenges are met with solutions. Trust is the foundation of every partnership; we uphold it in every interaction.
We exceed expectations in every interaction a person has with our brand. We conceptualize and present ideas that fall beyond the realm of expectation in a way that combines playfulness and sincerity. Achieving surprise and delight encourages our team to push boundaries with focus and finesse.
We Proudly Support
Creative Expression, Breaking Rules, Mentorship, Community, Doing the Right Thing
What Clients Are Saying
"We partnered with New Park Creative to help guide us in the creation of our new Mission, Vision and Corporate Values. They also established our full online brand identity and executed a holistic communication strategy that clearly conveyed the changes to our clients and partners.
They have an unwavering commitment to understanding our culture and clients that is apparent in everything they do, and we’re proud to have them as our Partners."
